To start off the new year we went on the hunt for some real “learning” nuggets from 2014, and we wanted to know Which clients had achieved exceptional success from their 2014 mailers based on two key metrics:
Global Entrepreneurship Week (GEW) is the world’s largest celebration of innovators, job creators and startups. Every November, during one week, GEW organises global activities for startups and entrepreneurs.
FirstRand’s Vumela Enterprise Development Fund has made its 6th investment in online software company, Prefix Technologies, a move which could create over 120 new jobs and enable Prefix to expand in South Africa and other emerging markets.
Every year, marketers, advertisers and communications specialists converge at The Nedbank Digital Edge Live, a forum for debate around digital marketing. Now in its 5th year
The way you import subscribers has changed. You’ll notice new items on the menu under Contacts. New Import Import History The New Import steps: 1. Choose how to [...]
Tech4Africa, the premier mobile, web & emerging technology event in Africa will be taking place in Nairobi, at Strathmore iLab & Business School on July 3.
On Friday our Top Tip #4 was released, “Thoroughly research your target audience to establish an optimal sending time to send out your campaigns.”
by Vera Romano In a bid to be more like a storyteller (another thing us marketers are often told to be in these new “we need content” times) let me give it a bash by telling you about my recent light bulb moment.
According to Reality Check 2013, a research paper released by Cisco and World Wide Worx, 50% of South African businesses, big and small, are taking advantage of cloud software.
Inbound marketing tracks the consumer through three phases: to find your target, to ensure that they convert (or take an action on your message) and then finally to analyse the success of your message or campaign.