What do 170 marketers and Everlytic have in common? Well, the simple answer to this is email, and more specifically how South Africans interact with marketing emails.
In recognition of the innovative ideas that have changed the business world and the forward thinkers behind them, FNB Business, in partnership with Endeavor South Africa, on June 4 hosted the Business Innovation Awards 2015.
Everlytic’s Co-founder and Chief Technical Officer, Sam Hutchison, could be the one in 2015.
To start off the new year we went on the hunt for some real “learning” nuggets from 2014, and we wanted to know Which clients had achieved exceptional success from their 2014 mailers based on two key metrics:
Global Entrepreneurship Week (GEW) is the world’s largest celebration of innovators, job creators and startups. Every November, during one week, GEW organises global activities for startups and entrepreneurs.
FirstRand’s Vumela Enterprise Development Fund has made its 6th investment in online software company, Prefix Technologies, a move which could create over 120 new jobs and enable Prefix to expand in South Africa and other emerging markets.
Every year, marketers, advertisers and communications specialists converge at The Nedbank Digital Edge Live, a forum for debate around digital marketing. Now in its 5th year
Tech4Africa, the premier mobile, web & emerging technology event in Africa will be taking place in Nairobi, at Strathmore iLab & Business School on July 3.
On Friday our Top Tip #4 was released, “Thoroughly research your target audience to establish an optimal sending time to send out your campaigns.”
by Vera Romano In a bid to be more like a storyteller (another thing us marketers are often told to be in these new “we need content” times) let me give it a bash by telling you about my recent light bulb moment.