Email Marketing 2020 Benchmarks: Analysing Trends in South Africa’s Email Engagement

Project Description

Everlytic | 2020 Benchmarks Guide Cover

Every two years, we do a deep analysis of the billions of emails we send in South Africa, so we can give you real data from which to benchmark your own emails.

Our stats in this guide explore the difference between 2020 and the benchmarks before; a kind of before-and-after snapshot of what happened to email communication in 2020. This is probably the sharpest year-on-year change we’ve ever seen to email marketing benchmarks. We hope you’re as fascinated as we are by the findings.

Complete the form below to download the report:

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1 Step 1
Would you like to subscribe to our newsletter?
Do you currently use a bulk Email / SMS Service Provider?pick one!
What would you like to see more of from your current provider?
What is most important to you when it comes to bulk messaging?
What platform/s do you use to communicate with your staff currently?
What is most important to you when it comes to internal communications?pick one!

By downloading this document, you acknowledge that we may contact you about your communication needs.

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Download the Report
Everlytic | 2020 Benchmarks Guide Cover

Every two years, we do a deep analysis of the billions of emails we send in South Africa, so we can give you real data from which to benchmark your own emails.

Our stats in this guide explore the difference between 2020 and the benchmarks before; a kind of before-and-after snapshot of what happened to email communication in 2020. This is probably the sharpest year-on-year change we’ve ever seen to email marketing benchmarks. We hope you’re as fascinated as we are by the findings.

Complete the form below to download the report:

[[[["field15","contains","Other"]],[["show_fields","field44"]],"and"],[[["field14","equal_to","Yes"]],[["show_fields","field18"]],"or"],[[["field14","equal_to","No"]],[["show_fields","field19"]],"and"],[[["field20","contains","Other"]],[["show_fields","field21"]],"and"],[[["field23","contains","Other"]],[["show_fields","field24"]],"and"],[[["field35","contains","Other"]],[["show_fields","field36"]],"and"],[[["field37","contains","Other"]],[["show_fields","field39"]],"and"],[[["field43","contains","Other"]],[["show_fields","field46"]],"and"],[[["field12","contains","Other"]],[["show_fields","field17"]],"and"],[[["field12","contains","South Africa"]],[["show_fields","field43"]],"and"]]
1 Step 1
Would you like to subscribe to our newsletter?
Do you currently use a bulk Email / SMS Service Provider?pick one!
What would you like to see more of from your current provider?
What is most important to you when it comes to bulk messaging?
What platform/s do you use to communicate with your staff currently?
What is most important to you when it comes to internal communications?pick one!

By downloading this document, you acknowledge that we may contact you about your communication needs.

keyboard_arrow_leftPrevious
Nextkeyboard_arrow_right
Download the Report

What’s in the Report?

With the dramatic impact the pandemic had on our lives in 2020, we decided to approach our benchmarks report differently this year. In it, we analyse previously unpublished Everlytic email marketing benchmarks, including:

It was a year for the history books, 2020. Find out what that meant for email marketing across the South African market and within your industry.

Get the Report
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