Content Marketing Strategy: How to Maximise Your Digital Content to Grow Your Business

    Project Description

    Full White Paper The Content Marketing Strategy

    In this comprehensive content strategy white paper, you’ll learn the process of planning, developing, and executing a smart content marketing strategy for your business. You’ll gain insight into things like:

    • The Content Strategy Lifecycle:

      What content marketing is / isn’t and the 7-step Content Marketing Lifecycle

    • Pre-Planning Your Content Marketing Strategy:

      Defining what you want, your purpose, target audience, and client personas

    • Assembling Your Content Marketing Strategy:

      Creating mobile-first customer journeys that tie into the sales funnel

    • Compiling Your Content & Mobilise Your Channels:

      Sharing channels, content formats, integrated campaigns, from competitors

    • Launching & Analysing Your Content Plan:

      Content workflows, roles and responsibilities, and campaign analysis metrics

    Want to ease yourself into it? Sign up for our email series or download parts one to five of the series individually on our white papers page.

    Complete the form below, to download the content marketing white paper: How to Maximise Your Digital Content to Grow Your Business

     

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